The goal of Iowa Public Television's Ready for School initiative is to work with Iowa communities efforts to strengthen the math and literacy skills of children ages 2-8. This work is focused on serving children from low-income families. IPTV provides access to high-quality educational media resources to families, care providers and educators as well as training to support the effective use of those resources.

This initiative uses a comprehensive approach to community engagement in 25 new communities in Iowa per year to surround children, parents, care providers, and educators with literacy-based content, online games, instructional materials, and educational activities to help children increase their school readiness and success. Community partners such as schools, libraries, preschools, Head Starts, faith-based organizations, care providers and health care providers all have the opportunity to collaborate in this effort. Ready for School utilizes multimedia content and related activities to build upon the work of educational children's programming from PBS such as Peg + Cat, Super Why!, The Electric Company, Martha Speaks, Odd Squad, The Cat in the Hat Knows A Lot About That!. These efforts support learning anytime and anywhere.

This work builds from a proven track record of success in the pilot testing of these methods and resources in Storm Lake, Perry, and Waterloo that Iowa Public Television has led since 2008. This work has been validated by scientifically-based research funded by the U.S. Department of Education.