For more than four decades, Market to Market has covered the issues affecting the nearly $800 billion business of agriculture. Whether it’s global trade conflicts, environmental controversies, changing technologies or emerging enterprises, our reporters make it their business to explain the issues faced by the nearly 60 million people who live and work in Rural America. And Market to Market’s team of experienced analysts has a long history of providing expert analysis of the major commodity markets and delivering insight into trends and strategies that help producers and processors cope with changing times.

Market to Market is a production of Iowa Public Television. Major funding is provided by Grinnell Mutual, Sukup Manufacturing Company, the Iowa Communications Network (ICN) and public television stations.

Hosts & Analysts

Mike Pearson

Mike Pearson

Host

Grinnell, Iowa, businessman and farmer Mike Pearson follows in the footsteps of his father as the new host of Market to Market. 

Representing the sixth generation of Pearsons rooted in Midwestern agriculture, Mike grew up on a family farm in Iowa. His was instilled with a strong work ethic and, at the age of 12, he raised and exhibited the Grand Champion Market Hog at the Madison County Fair. After graduating from Winterset High School in 2003, Mike managed his family’s diversified grain and livestock operation and provided market updates and news reports for WOI Radio in Ames, Iowa. Upon graduation from Simpson College, Mike entered the banking industry in Grinnell, Iowa. His financial experience includes personal, commercial and agricultural lending. 

Mike and his wife, Heidi, live in Grinnell, Iowa, where they continue to build the Genuine Pearson Cattle Company brand. 

Mike succeeds his father, Mark Pearson, who hosted the program for the past 20 years until his death in June of 2012. Market to Market’s first host, Chet Randolph, hosted the series for its first 17 years.

Naomi Blohm

Naomi Blohm

Analyst

A market advisor for Stewart-Peterson, Naomi Blohm advises clients on how to manage their cash marketing needs as well as the proper use of futures and options contracts. Naomi regularly leads market outlook and risk management seminars throughout the Midwest and is co-creator of Stewart-Peterson’s program “Women to Women: Educating Women about Farm Marketing.” 

Naomi earned her Bachelor of Arts in Political Science with a minor in Agriculture Business at the University of Wisconsin in Platteville. She has a Master of Science in Adult Education with an emphasis in Ag Economics, University of Wisconsin, Platteville, and a Master Certificate in Global Education, University of Wisconsin, Oshkosh.

Visit the Stewart-Peterson website

Mark Gold

Mark Gold

Analyst

Mark Gold is a former 20-year member of the Chicago Board of Trade where he was a pit trader and floor broker. During his time on the floor Mark served as Chairman of the Soybean Pit Committee and on the Public Relations Committee. While born and raised in Chicago, Mark earned a Bachelors degree in Agricultural Economics from the University of Illinois, giving him unique insights from both the urban and rural perspective. 

Mark has also been a floor trader at the Chicago Mercantile Exchange, International Monetary Market, Sydney Futures Exchange, and the New Orleans Commodity Exchange where he served as Vice Chairman of the Board of Directors. 

As managing partner of Top Third Ag Marketing, Mark appears routinely in other agricultural media. Mark’s passion for Agriculture can best be observed at one of the 30-40 marketing seminars he presents across the U.S. every year for Ag bankers, grain elevators and other agriculturally oriented firms.

Walt Hackney

Walt Hackney

Analyst

It's often said that Walt Hackney knows the exact whereabouts of every hog and steer in the USA, if not the world. In his long career, Walt’s done it all – head cattle buyer, general manager of a beef packing plant, vice president of feeder cattle operations for major feedlots, director of state livestock marketing programs, and developer of nationally recognized risk management programs. 

A Market to Market regular for many years, Walt is the founder of Hackney Ag, an Omaha-based company that provides marketing and risk management services to livestock producers.

Elaine Kub

Elaine Kub

Analyst

Elaine Kub is the author of Mastering the Grain Markets: How Profits Are Really Made – a 360-degree look at all aspects of grain trading, which draws on her experiences as a futures broker, market analyst, grain merchandiser, and farmer. Before earning an engineering degree from the University of Nebraska and a Masters of Business Administration from the University of California San Diego, Elaine grew up on a family farm in South Dakota, where she is still active in grain and livestock production. 

As well as regularly sharing her insights on Market to Market, Elaine also writes a column for DTN, gives market outlook presentations across the country, and provides agricultural market analysis for other industry-specific and national media outlets.

Visit the Mastering the Grain Markets website

Sue Martin

Sue Martin

Analyst

Sue Martin is president and owner of Ag & Investment Services, Inc. With 30 years of experience in the brokerage business, she was among the first women in her field. Active on the speaking circuit, Sue has addressed national audiences on marketing strategies and futures trends. She also has served on the board of the National Introducing Brokers Association. 

In addition to her popular recurring appearances on Market to Market, Sue delivers daily commentary and analysis to a variety of radio networks and on the Internet.

Visit the Futures Cash Info website

Darin Newsom

Darin Newsom

Analyst

DTN senior analyst, Darin Newsom, provides subscribers with market insight and oversees DTN market commentary. Darin also is the creator and guiding force behind DTN's Six Factor Marketing Strategies. 

With almost 25 years of experience analyzing commodity markets and developing risk-management strategies, Darin focuses on explaining how the structure of a market -- the trend of the futures combined with the price relationship between contracts -- indicates what type of market exists and therefore which strategies are appropriate. 

When not seen on Market to Market, Darin’s articles and commentary can be found in various industry publications and newspapers, on radio and television stations, and on the Internet.

Visit the DTN Progressive Farmer website

Tomm Pfitzenmaier

Tomm Pfitzenmaier

Analyst

Viewers of Market to Market have profited by Tomm Pfitzenmaier's knowledgeable market analysis for nearly two decades. Raised on a grain and livestock farm in eastern Iowa, Tomm became a partner in 1983 with Summit Commodity Brokerage, where he worked with former Market to Market host Chet Randolph. Before founding his brokerage firm, Tomm worked with Iowa Farm Management. 

Currently living on a farm in central Iowa, Tomm holds a degree in Farm Management from Iowa State University.

Visit the Summit Commodity Brokerage website

John Roach

John Roach

Analyst

Appearing regularly for more than 30 years, John Roach is Market to Market 's senior analyst. John grew up on a small grain and livestock farm in south central Iowa. He started in the futures business in 1973 and five years later founded Roach Ag Marketing, an independent full-service commodity brokerage with more than 2,500 domestic and foreign clients. John authors a daily grain marketing plan that he sends to his farm clients by email each morning. 

Cited in the 1995 book Master Brokers, John is based in Boca Raton, Florida. His business has 20 experienced brokers at 11 office locations in Iowa, Illinois, Minnesota, Missouri, and Nebraska.

Visit the Roach Ag Marketing website

Don Roose

Don Roose

Analyst

Don Roose is the president and CEO of U.S. Commodities, Inc. — a diversified grain, livestock and energy hedging and trading firm located in West Des Moines, Iowa. Founded by Don in 1986, U.S. Commodities is a full service brokerage which also provides research for clients in the U.S. and overseas. 

Don grew up on grain and livestock operations in Iowa and Illinois, and has been associated with agriculture and marketing his entire life.

Visit the US Commodities website

Ted Seifried

Ted Seifried

Analyst

Ted specializes in agricultural hedging employing various strategies using futures, futures spreads, outright options and option combinations.  He believes it is paramount to be able to use different strategies to adapt to market conditions.  Ted works with large to mid-size grain and livestock producers and end users in North, Central and South America as part of his work with Zaner Ag Hedge Group.

Visit the Zaner website

Angie Setzer

Angie Setzer

Analyst

Angie Setzer has been working in the grain industry for over 12 years. She started her career as a cash grain broker and transitioned to Vice President of Grain for Citizens Elevator in Charlotte, Michigan. At Citizens, Angie manages five elevator locations and a state-of-the-art program for farmers that brings the company's overall yearly handling to more than 12 million bushels. Angie's main focus is on maximizing farm margins while pulling the curtain back on marketing fundamentals and tools in a fun and informative manner.

Brian Roach

Brian Roach

Analyst

Brian Roach grew up in Des Moines, Iowa and attended the University of Northern Iowa where he earned a Bachelor of Science degree in Industrial Technology. He spent most of the following 20 years in the manufacturing world working for large food and chemical processing companies. In 2006, Brian joined his uncles at Roach Ag Marketing to take over Roach Ag’s newsletter and be part of the advisory and brokerage businesses. Brian is now President of Roach Ag Marketing and runs the daily operations as well as regularly writing and contributing to the daily newsletter.

Visit the Roach Ag Marketing website

Dan Hueber

Dan Hueber

Analyst

Dan Hueber's roots in agriculture run deep. His family began farming in the U.S. in 1853 and eventually entered the feed and grain business. Dan began his career managing independent grain elevators when he was 19-years old, but his true interest always lay in commodity analysis and markets. His first opportunity came in 1979, when he joined a commodity brokerage firm. In 1988, he struck out on his own and opened an independent brokerage company in Sycamore, Illinois. Since 2002, Dan has been with CGB Diversified Services, a comprehensive agricultural risk management company and is the General Manager of The Hueber Report, the advisory arm of Diversified Services. Throughout his more than 35 year career, Dan also is a frequent speaker as producer market and risk management seminars as well as teaching at local colleges. The Hueber family still farms and operates an independent feed mill.

Visit The Hueber Report website